Snoqualmie Valley Human Services Coalition
Complete Brand Creation
Voice of the Bear partnered with the Snoqualmie Valley Human Services Coalition to create a comprehensive branding concept that captures their mission and amplifies their community impact. Through close collaboration with key stakeholders, we developed a cohesive visual and digital identity, including a bold new logo, a user-friendly website optimized for SEO, and a distinctive social media presence that aligns with their values. We crafted a detailed style guide and established a consistent brand voice to ensure all communications reflect their purpose. Our goal was to create a powerful, unified brand that strengthens their connection to the community and enhances their visibility.
CATEGORIES
Creative Direction • Project Management • Logo Design • Web Design • Print Design • Marketing • Social Media
RESULTS
The native name for the Snoqualmie Valley is the Valley of the Moon, and since this is a coalition of nonprofits and organizations, we decided to lean into the visual imagery of many stars in the night sky to represent the coalition. We also choose a color palette that was not present in any other Valley organizations. This will help HSC stand out among the crowd in a unique and meaningful way.
Creative Process for
The Human Services Coalition
At Voice of the Bear, our process begins with truly understanding our partners—their business, values, and the unique products or services they offer. From there, we embark on a creative journey, experimenting with color palettes, logos, and fonts. While our initial concepts explore the more obvious solutions, we don’t stop there.
We push beyond the expected, rejecting the easy answers that many would settle for. Instead, we dive deeper, continuously creating, refining, and playing with design elements until we uncover something extraordinary. It’s in this space—beyond the obvious—where our creativity flourishes and where the most original, magical brand identities come to life.
Here are a few original logo experiments we had for the HSC.
Creative Process for The
Human Services Coalition
At Voice of the Bear, our process begins with truly understanding our partners—their business, values, and the unique products or services they offer. From there, we embark on a creative journey, experimenting with color palettes, logos, and fonts. While our initial concepts explore the more obvious solutions, we don’t stop there.
We push beyond the expected, rejecting the easy answers that many would settle for. Instead, we dive deeper, continuously creating, refining, and playing with design elements until we uncover something extraordinary. It’s in this space—beyond the obvious—where our creativity flourishes and where the most original, magical brand identities come to life.
Here are a few original logo experiments we had for the HSC.
The Human Services Coalition
Brand Style Guide
The Human Services
Coalition Brand
Style Guide
VOTB wants our partners to have all the tools they need to be successful in building, strengthening and growing their brand. Part of our services is to provide our partners with extensive tools and training on how to implement our process when we launch your brand into the world. One tool is our Style Guide. This tool will help you keep your brand in the look and feel we have created together.
Click on the Human Service Coalition’s Style Guide to see exactly what we include in it.
VOTB wants our partners to have all the tools they need to be successful in building, strengthening and growing their brand. Part of our services is to provide our partners with extensive tools and training on how to implement our process when we launch your brand into the world. One tool is our Style Guide. This tool will help you keep your brand in the look and feel we have created together.
Click on the Human Service Coalition’s Style Guide to see exactly what we include in it.
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