Frightmare Haunted Attractions
Complete Brand Creation
When the Bella’s Family of Businesses transformed a warehouse in Kennewick, WA into a dynamic entertainment complex, they needed a bold, unforgettable debut for their first seasonal event—Frightmare Haunted Attractions. Voice of the Bear was brought on to create the complete branding and marketing experience from the ground up.
We designed a spine-chilling visual identity that captured the essence of Frightmare, from logo design and promotional materials to social media campaigns and event signage. Our creative strategy extended beyond traditional marketing; we partnered with local businesses to develop custom pizza boxes featuring the Frightmare brand, and brought the experience to life through high-impact promotional videos, which aired in every local movie theater and across popular streaming platforms, amplifying the event’s reach.
Creative Pieces for Frightmare Haunted Attractions
VOTB filmed guest reactions after they left Frightmare, and built a social media image campaign to boost ticket sales for the last week of the Halloween season!
VOTB’s founder invited his nephew and best friend to represent the two Frightmare Haunts with vintage masks (Wicked Hollow – Pumpkin) and (Monsters & Madness – Frankenstein), and filmed this teaser video for Wicked Hollow!
VOTB produced and created this promo that aired in local theaters and online, via streaming services, and mobile video pre-roll ads.
VOTB produced and created this promo that aired in local theaters and online, via streaming services, and mobile video pre-roll ads.











